Become the leading travel brand specializing in Halong Bay cruise, providing memorable and unique experiences for domestic and international tourists.

Develop unique travel products associated with the local community and the cultural identity of Ha Long.

Commit to contributing to sustainable development, together with customers and partners to preserve and maintain Ha Long Bay’s natural beauty and culture for future generations.

Provide high-quality cruise services with professionalism and dedication, ensuring that each trip is a memorable journey.

Promote Halong Bay tourism, an unmissable destination for both domestic and international tourists.

Promote responsible tourism, protect the environment, and support local communities through sustainable activities.

Continuously update products and enhance customer experiences during their trips.

Customer orientation: Always listen and respond to customer needs.

Respect and cooperation: Build sustainable relationships with partners and customers.

Sustainability and responsibility: Protect the environment and contribute positively to the local community.